Land Forces Event
We managed and attended the event for ADA, achieving extensive media coverage across major mainstream newspapers in Australia with an audience reach of nine million. Additionally, ADA was featured in a radio interview with ABC Brisbane and an influential industry podcast recorded at Defence Connect.
Canberra Hub Official Opening and Launch
Our work garnered a full segment on TV with WIN News, alongside coverage in major local and mainstream newspapers and television networks.
Legacy Contribution
ADA’s generous contribution of uniforms to Legacy led to remarkable recognition, including appearances before dignitaries like the Governor-General and even the King of England.
Bodd X ADA New Tech Launch
The introduction of advanced body scanning technology by ADA gained significant traction, with a prominent feature article in a mainstream newspaper, recognising it among the top 12 inventions in Australia.
Palmerston North NZ Site Launch
Our efforts resulted in international cut-through for ADA’s new site in Palmerston North, New Zealand.
Feature on Kerri Hodges
We highlighted the exceptional leadership of Kerri Hodges, ADA’s Bendigo factory manager, garnering attention and appreciation for her role.
Nova Technology and ADA Partnership
Our PR efforts helped the industry recognise and embrace the partnership between ADA and Nova technology.
CEDA (Stakeholder Engagement)
ADA’s engagement with its stakeholders was well received and acknowledged, highlighting their commitment to making a positive impact and the role they play in keeping frontline workers protected.
Menstruation Packs Campaign
We played a crucial role in the launch of the campaign, which provided sanitary items to recruits who menstruate, promoting a supportive and inclusive environment.
DISP Certification
ADA became the first in the industry to receive DISP certification, a noteworthy milestone that we made sure was widely recognised by their key stakeholders and decision makers within government.