Sector Expertise
Food & Beverage Franchise Agency Sydney
The Sphere Agency is a food and beverage franchise marketing agency working with Sydney-based F&B networks and Sydney-region stores inside national franchise systems. We build the brand, run national campaigns and equip every franchisee with the LSM tools they need to grow — from Bondi to Parramatta.
In the City of Sydney local area, the City's Floor Space and Employment Survey 2022 says "The food and drink sector contained 16.3% of all businesses", and the same survey shows 32,396 food and drink jobs. Those figures describe the council area, not the wider metro.
When food and drink makes up that share of local businesses, each franchise outlet has to stand out on the street and online at once. Delivery-app listings, Google profiles and menu boards should match, and seasonal launches should reach franchisees with enough notice to train staff and set up the store. Local-area marketing pays off when head office supplies ready-made assets and leaves room for an owner to add the suburb's own character. Network communications deserve their own plan too, because a confused franchisee passes that confusion straight to the customer at the counter.
Your business, up close
- F&B franchise agency
- Hospitality franchise
- Restaurant marketing agency
- QSR agency
- Café franchise
Our Capabilities
Multi-Site Rollout
Multi-site rollout planning and execution for new stores, refits and rebrands. We manage brand rollout across dozens or hundreds of locations at once — signage, fitout collateral, launch marketing and franchisee training.
Franchise Brand Consistency
Franchise brand consistency through detailed brand systems, franchisee brand guidelines, approved asset libraries and marketing portals — so store 300 looks exactly like store 1, and every LSM piece protects the brand.
National Campaign Support
National campaign development and support for franchise networks — LTOs, seasonal campaigns, product launches and brand-building work — planned around POS calendars and rolled out through franchisee comms.
Local Store Marketing
Local store marketing (LSM) playbooks, templated assets and franchisee training so every store can execute geo-targeted acquisition, community activations and grand-opening campaigns without going off-brand.
Franchise networks we've built and grown
From Sydney-founded startups to international networks, we've delivered brand, campaign and rollout support for some of the most recognisable F&B franchise systems in the Southern Hemisphere — including Nando's (230+ stores) and Tealive (1,000+ stores).
Nando's
230+ stores. Approx $10m in earned PR value in 12 months.
View Work ClientChatime
Rebrand rolled out across 80+ cities.
View Work ClientTealive
Brand and rollout support across 1,000+ stores.
View Work ClientPop Meals
F&B brand build and campaign rollout.
View WorkPancake Parlour
Heritage Australian F&B network.
Work built and launched from our studio.
The Sphere Agency
Related Service Streams
See the national Sector overview or dive into the service streams that pair best with your business.
Common
Questions
Working with our agency.
Yes. We work with Sydney-based franchisors and Sydney regions of national franchise systems from our South Yarra studio, travelling to Sydney for launches, franchisee sessions and shoots.
Selected Work
Brands That Deliver
A snapshot of the work we've shipped out of our studio.
In Good Company
Trusted by ambitious brands
Let's Talk
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