Retail & Ecommerce — Sydney
Retail & Ecommerce Agency Sydney
The Sphere Agency is a retail and ecommerce marketing agency working with Sydney retailers and DTC brands. We combine retail brand identity, ecommerce campaign management and conversion-focused creative to grow revenue online and across Sydney stores — measured in sales, not clicks.
2021 Census figures put 213,851 Greater Sydney residents in Retail Trade, out of 2,430,704 employed residents, with 58,262 (2.4%) in Supermarket and Grocery Stores. The City of Sydney reports retail trade as 9.2% of total Greater Sydney jobs in 2021/22.
Its Floor Space and Employment Survey 2022 also found that "Shop/showroom space accounted for 2.7% of the city's internal floor area, surpassing one million square metres for the first time (1,017,595m²)." Physical floor space is still a large part of the retail picture, and the marketing job is to connect it to digital. Click-and-collect, store stock shown online and campaigns that send people to a specific location all help a shop earn its rent. Online-first brands can use the same logic in reverse, with pop-ups and wholesale doors giving them somewhere to be seen and tried.
Retail & Ecommerce in Sydney, up close
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Retail & Ecommerce Capabilities In Sydney
Ecommerce Campaign Management
Ecommerce campaign management across Meta, Google, TikTok, email and affiliate — always-on acquisition combined with peak-trade flights (Black Friday, Boxing Day, EOFY) planned around real margin and stock data.
Conversion-Focused Creative
Conversion-focused creative built for the funnel — hook-led paid social, product-page hero imagery, EDM design and landing pages tested against real revenue metrics rather than vanity engagement.
Retail Brand Identity
Retail brand identity systems that work across storefront, packaging, ecommerce and paid media — distinctive, ownable, and rigorous enough to hold up when scaled across a national footprint.
Retail and ecommerce brands we've grown
From heritage retailers to national appliance chains and DTC ecommerce brands, we've delivered brand and campaign work that translates directly into measurable retail and online sales — for Sydney networks and nationally.
Adriatic Furniture
Rebrand and campaign work — doubled sales.
View WorkThe Good Guys
National retail campaign support.
Retail & Ecommerce work built and launched from our Sydney studio.
The Sphere Agency
More Sydney Capabilities
See the national Retail & Ecommerce sector page or dive into the service streams that pair best with retail & ecommerce brands in Sydney.
Our Services For Retail & Ecommerce
Common
Questions
Working with a retail & ecommerce agency in Sydney.
Yes. We work with Sydney retail and ecommerce clients from our South Yarra studio and travel to Sydney for workshops, shoots and launches. Sydney campaign planning, buying and rollout is run in-house.
“The Sphere team in Sydney thinks like operators, not just marketers. That's why our brand actually shifted the numbers.”
Managing Director · Retail & Ecommerce brand · Sydney
Sydney — Selected Work
Retail & Ecommerce Brands That Deliver In Sydney
A snapshot of the retail & ecommerce work we've shipped out of our Sydney studio.
In Good Company
Trusted by ambitious Sydney brands
Sydney — Let's Talk
Ready For A Retail & Ecommerce Brand That Outperforms In Sydney?
Book a 30-minute call with a senior partner. Senior-led, no proxies, no layers.